TITLE

ASSESSING THE PERFORMANCE OF WOMEN ON NUTRITION LABELING TASKS

AUTHOR(S)
Alfieri, Lisa
PUB. DATE
June 2000
SOURCE
American Journal of Health Studies;2000, Vol. 16 Issue 3, p113
SOURCE TYPE
Academic Journal
DOC. TYPE
Article
ABSTRACT
Abstract: This study evaluated the ability of women (N=150), aged 25 to 45, to locate and manipulate Nutrition Facts label data and assess nutrient content and health claim accuracy. Participants report reading labels regularly and that labels strongly influenced their food purchasing choices. Participants could skillfully locate and manipulate label data and assess nutrient content claim accuracy. They were least skillful at assessing health claims. For Nutrition Facts labels to have the greatest impact on food purchasing decisions and generate expected health care savings and productivity increases, education continues to be key. The findings provide insight into directions that labeling education should take.
ACCESSION #
4341113

 

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