TITLE

Gaming Gold Mine

AUTHOR(S)
Hessel, Evan; Beller, Peter C.
PUB. DATE
July 2009
SOURCE
Forbes Asia;7/13/2009, Vol. 5 Issue 12, p38
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article focuses on the continuous development of online gaming business and its potential in generating billions of investments to extended market. It cites an example on the launching of Gazillion developed by Robert Hutter which was based on Marvel Entertainment's superheroes. It notes that online worlds require enough content such as geography, missions and characters to keep players hooked for years.
ACCESSION #
43395274

 

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