Gaming Gold Mine

Hessel, Evan; Beller, Peter C.
July 2009
Forbes Asia;7/13/2009, Vol. 5 Issue 12, p38
The article focuses on the continuous development of online gaming business and its potential in generating billions of investments to extended market. It cites an example on the launching of Gazillion developed by Robert Hutter which was based on Marvel Entertainment's superheroes. It notes that online worlds require enough content such as geography, missions and characters to keep players hooked for years.


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