TITLE

Digital Britain: what the industry thinks…

PUB. DATE
June 2009
SOURCE
Media Week;6/23/2009, Issue 1214, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents the views of various media industry insiders on "Digital Britain," a report outlining the digital media strategy of the government of Great Britain. Steve Williams, chief executive of OMD Group UK, claims that the report lacks concrete decisions. Scott Taunton, managing director of UTV Media, outlines the challenge for the strategy to realize its vision for radio. It presents comments from Steve Bignell, managing partner and joint head of investment at MediaCom.
ACCESSION #
43375945

 

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