Bos, Julie
July 2009
LabTalk;Jul/Aug2009, Vol. 37 Issue 14E, p8
Trade Publication
The article gives advice how eyewear stores can increase the sales of their sunwear products during summer season. Robert Scherer, general manager of Premium Optics at Fort Lauderdale, Florida says that being a true believer in the product is the first step in selling. Danny Singer, laboratory director of Ultra Lens in Fort Lauderdale and Gloria Llansa, sales director of HB Optical Laboratories in Miami, Florida suggests that eye care professionals (ECP) be taught about polarized lenses.


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