TITLE

Heilig may pull ad plug

AUTHOR(S)
Engel, Clint
PUB. DATE
April 2001
SOURCE
Furniture/Today;04/09/2001, Vol. 25 Issue 31, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Announces furniture retailer, Heilig-Meyers' decision to hold advertising activity after April 6, 2001. Impact of the decision on Barber Martin Advertising, its incumbent agency; Industry analysts' assessment of the significance of the decision for the company's long-term prospects; Financial performance of the company the fiscal year ended February 28, 2001.
ACCESSION #
4332776

 

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