Toward Culturally Sensitive Theories of Culture Change

Wilkins, Alan L.; Dyer Jr., W. Gibb
October 1988
Academy of Management Review;Oct88, Vol. 13 Issue 4, p522
Academic Journal
Existing theories of culture change in organizations generally fail to take the nature of the culture to be changed into account. his suggested here that different cultures may change through different processes. Factors that influence the persistence of culture and the impact that organizational history has on culture change are discussed. Implications for future research are explored.


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