TITLE

Back on the road

AUTHOR(S)
Robertson, Edward
PUB. DATE
June 2009
SOURCE
Travel Weekly (UK);6/5/2009, p22
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents the views of Theo Demetriou, sales and marketing director of tour operator Inspired Luxury Escapes, on the importance of travel agents in the tourism industry. According to Demetriou, his effort in understanding the market and how travel agents are dealing with it has led to the tour operator's success. Demetriou has stated that travel agents account for 95% of his sales.
ACCESSION #
42982418

 

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