TITLE

Vodafone to scale back on acquisitions

PUB. DATE
March 2001
SOURCE
RCR Wireless News;3/19/2001, Vol. 20 Issue 12, p116
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the plans of cellular phone operator Vodafone Group PLC to scale back on acquisitions. Strategy in improving the company's position within the countries of operations; Plans to launch General Packet Radio Service; Sources of revenue.
ACCESSION #
4282469

 

Related Articles

  • Vodafone to pool local ads into global agency. Chandiramani, Ravi // Marketing (00253650);5/16/2002, p3 

    Reports on the move of Vodafone to pool local advertisements into global agency in Great Britain. Plan of Vodafone to oust advertising agency WCRS due to the appointment of J. Walter Thompson as global advertising network; Attempt of the company to ensure brand consistency; Estimation of the...

  • Marketing exodus threat as Vodafone moves base. Lester, Robert // Marketing Week;12/20/2007, Vol. 30 Issue 51, p3 

    The article focuses on the mass exodus faced by Vodafone Group PLC from its global brand marketing team after deciding to relocate from Newbury to Dublin, Ireland for tax reasons. It claims that three out the 21-strong team have agreed to move to the new office in 2008 including David Wheldon,...

  • Vodafone reviews global business. Beale, Claire // Campaign;2/2/2001, Issue 5, p1 

    Reports the move of Vodafone in reviewing global advertising accounts in Great Britain. Reasons behind the move; Expectations of a global media buying review; Business plans of Vodafone.

  • After PrimeCo Split, Whither Vodafone? Alleven, Monica // Wireless Week;08/16/99, Vol. 5 Issue 33, p1 

    Speculates the steps that will be taken by Vodafone AirTouch PLC after the breakup of its business with PrimeCo Personal Communications LP. Brief information on Vodafone Airtouch; Other options for Vodafone AirTouch.

  • Vodafone unveils new global brand engagement strategy. O'Reilly, Lara // Marketing Week (Online Edition);12/ 9/2013, p9 

    The article reports on a global brand engagement strategy announced by telecommunications company Vodafone in 2013 that allows it to change direction from badging major global events by means of sponsorships to celebrating achievements of individuals. The strategy encompasses three steps which...

  • Cell firm motivates via stock. White, Peter // Employee Benefits;Jul2004, p7 

    Reports on the employee motivation strategy of Vodafone in Great Britain. Stock ownership among employees; Component to team building initiative of the telecommunication firm; Business benefits from the global share arrangement.

  • Vodafone needs to both diversify and converge.  // MarketWatch: Technology;Jul2006, Vol. 5 Issue 7, p16 

    The article reports on the need for Vodafone Group PLC to both diversify and converge in the telecommunications industry in Great Britain. Industry observers recommends consolidation of products while extending marketing range to cope up with the company's huge losses. However, the losses were...

  • LIVE ISSUE/VODAFONE. Watts, Jenny // Campaign;9/28/2001, Issue 39, p22 

    Focuses on the plans of Vodafone to shift focus from sales to customer services in Great Britain. Nature of mobile telephone purchases; Importance of re-engaging with customers; Share of Vodafone in the telephone market.

  • Vodafone plots foray into UK broadband market this year. Lester, Robert // Marketing Week;8/31/2006, Vol. 29 Issue 35, p3 

    The article informs that mobile giant Vodafone Group PLC is planning to launch a high-speed Internet service in Great Britain before the end of 2006. David Wheldon, global brand chief of Vodafone, said that a new business and innovation division has been set up by the company to explore areas of...

Share

Read the Article

Courtesy of NEW JERSEY STATE LIBRARY

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics