TITLE

Connecting with new markets

AUTHOR(S)
Slania, John T.
PUB. DATE
March 2001
SOURCE
RCR Wireless News;3/19/2001, Vol. 20 Issue 12, p82
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the growth of senior citizens and young people markets for cellular phones in the United States. Focus of the marketing of cellular carriers; Offerings; Reason for the attractiveness of the senior citizen market.
ACCESSION #
4282401

 

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