Aviva may rewrite script after poaching row

Pow, Helen
June 2009
Money Marketing;6/11/2009, p1
The article reports that Aviva Ltd. will revise its script guideline to be used by its call centre employees for financial transactions in Great Britain. It mentions that this script will be used in ascertaining the client's referral to the Independent Financial Advisers (IFA) after the poaching issue. Moreover, the features of the script is also highlighted.


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