TITLE

Ford starts young, hip parts store

AUTHOR(S)
Sawyers, Arlena
PUB. DATE
March 2001
SOURCE
Automotive News;3/12/2001, Vol. 75 Issue 5920, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports the creation of a boutique composed of automobile accessories in San Diego, California. Partnership of Ford Motor and the Ford dealer for the creation of the store; Knowledge of dealers on the store; Goal of the flexivity store; Type of consumers targeted by the store; Schedule for the grand opening of flexivity.
ACCESSION #
4252027

 

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