TITLE

U.S. FINANCIAL FIRMS CATER TO LATINOS

AUTHOR(S)
Joelson, Daniel
PUB. DATE
March 2001
SOURCE
Bank Technology News;Mar2001, Vol. 14 Issue 3, p1
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Discusses the marketing opportunities presented by Latino consumers to financial institutions in the United States. Impact of the increase in the spending power of the U.S. Latino population; Range of specialized services offered by financial institutions to Latino consumers; Companies that target Hispanic consumers in the U.S.
ACCESSION #
4233471

 

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