Publishers Reported Moderate Sales Gains Of College Materials In 2000
- Pearson Ed. Completely Dominates College Education Market In 1998. // Educational Marketer;09/13/99, Vol. 30 Issue 26, p5
Provides information on the 1998 sales generated by the top college teacher publishers in the United States.
- College Sales Continue Summer Growth In July. // Educational Marketer;9/2/2002, Vol. 33 Issue 25, p5
Reports the double digit improvements on the sales of college publishers in the U.S. Percentage rate of increase on gross sales; Accounts on the growth variance between unit sales and revenue; Decline of the rate of returns.
- K-12 Sales Growth in November Is Not Enough to Pull Up the Year. // Educational Marketer;1/6/2003, Vol. 34 Issue 1, p8
Reports on the monthly sales performance of K-12 publishers in the U.S. Percentage drop of K-12 sales in 2001; Decline on the sales of high school materials; Increase of the elementary and high school sales in adoption states.
- 2003 Begins Nicely for U.S. K-12 Publishers, Year-to-Date Up 13%. // Educational Marketer;6/23/2003, Vol. 34 Issue 18, p3
Reports on the positive trend in K-12 basal textbook sales in the U.S. Account of sale increases according to the Association of American Publishers; Growth rate in revenue from basal and supplemental materials; Factors influencing the sales volume.
- College Publishers Still Mired In Negative Net Sales. // Educational Marketer;6/14/2004, Vol. 35 Issue 17, p7
College publishers still mired in negative net sales down to 26.4%.
- On the road: A new world for sales reps. Rosen, Judith // Publishers Weekly;07/02/97 Supplement, Vol. 244 Issue 26, p92
Focuses on sales people in the publishing industry. How their jobs have changes, as of July 1997; Changes in the book publishing business as a whole; Aspects of sales, including travel, contact, territory, compensation and personal satisfaction.
- MAINLINE OUTSHINES CHECKOUT. // Circulation Management;Apr2003, Vol. 18 Issue 4, p48
Discusses trends in the publishing industry as of April 2003. Comparison of the trends pertaining mainline titles and checkout titles; Details of the newsstand sales of audited and unaudited titles; Information on publishing companies which are market leaders as of the period.
- Should publishers be cutting back on bulk sales? // Campaign (UK);11/1/2002, Issue 44, p10
Reports on the uncertainty about decrease in bulk sales by publishers. Reasons for publishers to give away bulks; Companies defending the use of bulk as a promotional device; Cynicism about bulks at media specialists.
- It's Early, But 2002 Is Looking Great For Book Sales. // Book Publishing Report;4/15/2002, Vol. 27 Issue 15, p6
Reports on the sales of adult and children's hardcover trade books in the U.S. Increase of sales; Evidence of greater increase in adult hardcover books; Percentage of increased sales for children's books; Decline of the sales of university hardcover book.