TITLE

Sales Slump Trickles Down To Local Ops

AUTHOR(S)
Forkan, Jim
PUB. DATE
March 2001
SOURCE
Multichannel News;03/12/2001, Vol. 22 Issue 11, p1
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on a decline in television advertising sales in local and spot markets in the United States. Prediction of multichannel service operators (MSO) and interconnects in 2000 that sales sluggishness would not affect them; How a decline in the automotive category contributed to a poor showing in many markets; Political-client advertising spending.
ACCESSION #
4204788

 

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