LIGHT TRUCKS ARE POPULAR! FILM AT 11
- Report: Americans keeping cars, trucks longer. Durbin, Dee-Ann // North Texas Automotive Report;Apr2008, Vol. 10 Issue 7, p7
The article reports on a study conducted by the automotive consulting firm R.L. Polk & Co. showing that Americans are keeping their cars and trucks longer as quality improves and the uncertain economy makes new purchases less appealing. Study noted that the median age of cars in the U.S. roads...
- Light trucks & sports utility vehicles: Two different markets. Katcher, Philip // Automotive Marketing;Jun96, Vol. 25 Issue 6, p20
Reports on a survey conducted by R.L. Polk & Co. highlighting the differences between the owners of sports utility vehicles (SUV) and maintainers of other vehicle types in the United States. Products found on light trucks, SUVs and vans; Individuals whose principal vehicle is a light truck, SUV...
- Owners who stick with utes buy same brand. Wernle, Bradford // Automotive News;2/16/1998, Vol. 71 Issue 5753, p18
Discusses the results of a study by Polk, a statistics and market-analysis firm, suggesting that about half of all sport-utility owners do not buy another sport-utility. The percentage of sport-utility owners who did buy a new sport-utility that bought it from the same dealership; What the study...
- Nissan division to align its 3 ad tiers. Rechtin, Mark // Automotive News;3/15/1999, Vol. 73 Issue 5810, p18
Reports on an increase in light truck sales in Europe and Asia according to registration data from R.L. Polk & Co.
- Industry News. // Discount Store News;11/23/98, Vol. 37 Issue 22, p19
Looks into Polk's report that the number of cars and trucks registered on highways in the United States has topped 200 million.
- Minivan, utility buyers buck assumptions. // Automotive News;1/9/1995, Vol. 69 Issue 5586, p54
Reports on the results of a survey conducted by R.L. Polk & Co. on the preferences of minivan buyers. Interior space as the most important factor; Road handling.
- BUT WAIT, THERE'S MORE... // AutoWeek;4/6/2009, Vol. 59 Issue 7, p68
The article presents miscellaneous bits of information related to automobile industry. According to the news agency Reuters, an airplane with 80 passengers nearly crashed upon landing at Legazpi airport in Philippines as a man was teaching driving to his girlfriend. According to Polk, an...
- Comfort for codgers. McGinn, Daniel // Newsweek;8/26/1996, Vol. 128 Issue 9, p44
Considers generational reasons why the truck-buying boom in the United States may be nearing its end. Aging of the baby boomers, who made it fashionable to drive pickups, minivans and sport utility vehicles (SUV); Decision by carmakers to build trucks that feel and drive like luxury cars.
- Downfall. Rechtin, Mark // Automotive News;7/25/2005, Vol. 79 Issue 6158, p25
This article focuses on R.L. Polk & Co.'s retail registration data, according to which General Motors Corp., Ford Motor Co. and DaimlerChrysler AG, clung to 53.6 percent of the U.S. retail market last year, down dramatically from 62.0 percent in 1999. These three companies are popularly known as...