Selling points

Burridge, Jonathan
May 2009
Money Marketing;5/28/2009, p42
The article focuses on the relevance of sales and advice in marketing a product or service in Great Britain. A company can promote a product by offering them information on the products and services offered by the company. Communication with clients helps a company determine the need of the customer wherein the company provides advice to satisfy their needs or problems. This leads to the sale of the product or services.


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