The importance of using independent representatives

June 2009
Proofs;Jun2009, Vol. 92 Issue 3, p10
Trade Publication
The article reports on the reasons for using independent salespeople in the dental field. They include the tendency of independent representatives to pay all of their own expenses, including automobile expenses. Good independent representatives possess excellent dealer contacts and have the ability to work with the most experienced dealer representatives. It is also noted that by using such representatives, manufacturers gain perspective, input, and hardwork.


Related Articles

  • A look at A-dec: Providing service that goes beyond the product. Fisher, Peggy; Brannan, Mark; Bucher, Jeff // Proofs;Nov2011, Vol. 94 Issue 5, p21 

    The article offers information on the kind of services given by the dental equipment solutions provider A-dec Inc. in Oregon. It notes the development of tools and programs by A-dec which help dealer sales representatives (DSRs) grow. The company relies on factors such as education, innovation,...

  • Sterngold's sales team is operational.  // Proofs;Jan2007, Vol. 90 Issue 1, p90 

    The article reports on the new sales team of Sterngold Dental LLC. To become more competitive in the business segments of alloys, attachments, implants and restorative systems, the company added 10 outside sales representatives as part of its North American strategy. The team now in place is...

  • Time Inc. offers direct mail service to auto advertisers.  // Marketing News;7/20/1992, Vol. 26 Issue 15, p12 

    The article reports that the publication company Time Inc. is offering direct mail service to automobile advertisers by sending kits to interested readers containing videos, brochures and buying information. The program, called "The Information Place for New Car Buyers," is tentatively scheduled...

  • No regrets for an agent of integrity.  // Cabinet Maker;12/10/2005, Issue 5418, p47 

    Interviews Paul Longmuir, agent for Buoyant, Morris and Sprung Slumber. Advice for the furniture industry and trade; Lessons learned as an agent; Influences in life.

  • MID-YEAR REVIEW OF YOUR DEALERSHIP. Sheets, Jeff // Outdoor Power Equipment;Jul2014, Vol. 57 Issue 7, p12 

    The article discusses the dealership strategies adopted by Jerry Clay of the company Clay's Outdoor Power Equipment, to enhance business growth by tracking the number of equipment. Topics discussed include making strategies toward for achieving the goals, including a flexible marketing strategy,...

  • Why we hate sales people and the horses they ride in on. Williams, Sam // Inside Tucson Business;10/5/2012, Vol. 22 Issue 18, p14 

    The article offers the author's insights on how to sell products and services while not offending others or degrading oneself. He mentions the need to recognize the offensive selling behaviors such as overly energetic and manic voices and the hand movements that grab attention. He adds that the...

  • Ask Not, Get Not. Popyk, Bob // Music Trades;May2008, Vol. 156 Issue 4, p60 

    The author offers tips for music dealers on how to attract customers. He emphasizes the need for dealers to talk with customers, provide good impression and ask them to buy. He cites that sales personnel should take the initiative to make sales happen. He notes the importance of personality in...

  • Suzuki gets back to basics, sales refresher courses paired with new model introduction.  // Marketing News;6/25/1982, Vol. 15 Issue 26, p9 

    The article reports on the adoption of new model introduction as a marketing approach by Suzuki for its salespeople and dealers in the U.S. Sandy Corp. was appointed to provide sales refresher courses along with model introduction. Suzuki vice president (VP) of motorcycle sales Al Parker says...

  • Both sides now. Sakaduski, Joe // Proofs;Mar2004, Vol. 87 Issue 2, p38 

    Discusses the problems affecting the relationship between dental product manufacturers and dealers, and provides solutions to such problems. Lack of communication; Cost of promotional materials; Expenses incurred from sales conventions.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics