Providers are planning to target orphans

May 2009
Money Marketing;5/21/2009, p12
The article reports on the plan of life insurance providers to introduce insurance products to the clients who do not have financial advisers in Great Britain in 2009. Insurance companies are considering their transition into the market where clients do not have advisers because of the opportunity they might offer especially the increase in sales. However, the strategy poses higher risks for life insurers because of the possibility that some clients may not engage with them.


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