Go Smile Seeks Exposure With Expansion

Edgar, Michelle
December 2008
WWD: Women's Wear Daily;12/13/2008, Vol. 196 Issue 124, p12
Trade Publication
The article offers information on the expansion plans of the company Go Smile. The company was acquired by JH Partners and is now focusing on growing its existing domestic sales through expansion of the product portfolio and revamping the existing products. With an aim to raise brand awareness, the firm repackaged its product lineup to focus more at the beauty category besides the oral segment.


Related Articles

  • Frette to blanket new markets.  // Shopping Centers Today;Dec2007, Vol. 28 Issue 12, p92 

    The article reports on the move by Frette Inc., a fabric manufacturing company, to expand its business in the U.S. The said company is acquired by private equity firm JH Partners LLC, and it opened its 10th branch in the country. It stated that the new owners will start rolling the brand out...

  • Somerville to Merge With S.F. Equity Firm. Brown, Rachel // WWD: Women's Wear Daily;5/31/2007, Vol. 193 Issue 116, p10 

    This article reports on a merger deal between Kate Somerville, founder of a skin care business, and San Francisco, California-based private equity firm JH Partners. Under the deal, JH Partners owns half of the Kate Somerville skin care brand, while Somerville owns the other half, and will become...

  • Beauty Promises Strong M&A Outlook.  // WWD: Women's Wear Daily;1/6/2012, Vol. 203 Issue 4, p5 

    The article focuses on the offers the insights of industry experts regarding the mergers and acquisitions (M&A) activity of beauty companies in 2012. Coburn Greenberg Partners partner Joyce Greenberg states that some independent beauty companies with revenues under 50 million will sell to...

  • Go Smile Seeks Exposure With Expansion. Edgar, Michelle // WWD: Women's Wear Daily;WWD BeautyBiz, Vol. 196 Issue 123, p12 

    The article reports that beauty company Go Smile has been reorganizing its go smile brand with a deal of new product launches, along with partnerships to raise brand awareness in the U.S. The company repackaged its products to make it more directional and targeted at the beauty and oral segment...

  • Planning for Diversification Through Merger. Andersen, Theodore A.; Ansoff, H. Igor; Norton, Frank; Weston, J. Fred // California Management Review;Summer59, Vol. 1 Issue 4, p24 

    The article discusses aspects of planning for diversification through corporate mergers. Diversification in this context refers to entry into new product lines involving design, production technologies, and usually types of markets. Merger is often the preferred method of diversification because...

  • JH Partners Completes Sale of Jurlique Intl to Pola Orbis For A$335m.  // Biomedical Market Newsletter;2/21/2012, Vol. 21, p1 

    The article informs that JH Partners LLC has completed the sale of Jurlique International Pty. Ltd. to the company Pola Orbis Holdings. The sale was made for an enterprise value of 335 million Australian dollars. JH Partners is a private equity firm focused on investments in growth oriented...

  • CTS buys RN Communications. Lane, Amy // Crain's Detroit Business;3/8/2004, Vol. 20 Issue 10, p24 

    Bloomfield Hills-based CTS Corp., a telecommunications products and service provider, has acquired Ann Arbor-based RN Communications Inc. CTS said the acquisition enables it to expand its product lines and service territory, picking up RN's office in Port Huron. CTS has offered positions to RN's...

  • Koni Teams with Lenzing.  // Home Textiles Today;11/3/2008, Vol. 29 Issue 28, p7 

    The article reports that Koni Corp. has collaborated with Lenzing Fibers Corp.'s Modal and Tencel to unveil new line of designer hospitality products at the International Hotel/Motel & Restaurant Show on November 8-11, 2008 in New York. Koni fabric products made from Modal and Tencel include new...

  • Woodstock buys bamboo products mfr.  // Home Accents Today;Jan2009, Vol. 24 Issue 1, p10 

    The article reports on the acquisition of Asli Arts by windchime producer Woodstock Chimes. Asli Art is a manufacturer of handcrafted bamboo products. Woodstock will debut its new product line Asli Arts by Woodstock Chimes at the 2009 winter markets. The new line includes bamboo and capiz chimes...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics