TITLE

CTAM U Goes Ivy League

AUTHOR(S)
Hogan, Monica
PUB. DATE
February 2001
SOURCE
Multichannel News;02/19/2001, Vol. 22 Issue 8, p32
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the United States-based Cable and Telecommunications Association for Marketing's (CTAM) 2001 CTAM University marketing education program at the Harvard Business School in Massachusetts. Highlights of the marketing program focusing on the cable television industry.
ACCESSION #
4119239

 

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