Super Bowl viewers give mixed reviews to wireless ads

Meyer, Dan
February 2001
RCR Wireless News;2/5/2001, Vol. 20 Issue 6, p8
Trade Publication
Reports that wireless operators Verizon Wireless and Cingular Wireless have unveiled new advertisements during the 2001 Super Bowl in the United States.


Related Articles

  • Cingular To Unveil Branding.  // Wireless Week;01/15/2001, Vol. 7 Issue 3, p3 

    Deals with the branding campaign of the company Cingular Wireless. Expectation of the company on several sporting events events; Spokesperson for the company.

  • Cingular's 'Jack' Has Much To Say. Mendez-Wilson, Deborah // Wireless Week;01/22/2001, Vol. 7 Issue 4, p8 

    Focuses on the advertising campaign of Cingular Wireless company in the United States. Cost of the advertising campaign; Description of the figure used in the campaign; Theme of the advertisements; Significance of the advertising campaign on the market position of Cingular in the wireless...

  • Carrier outages, traffic overloads and recovery efforts.  // Telephony;9/17/2001, Vol. 241 Issue 12, p10 

    Reports on the effects of the September 2001 terrorist attacks in the United States on several telecommunication companies, as well as their efforts in dealing with the impact of the attacks. Cingular Wireless; AT&T; Verizon.

  • Carrier camp. Ford, Tracy // RCR Wireless News;7/7/2003, Vol. 22 Issue 27, p10 

    Focuses on issues related to wireless carriers in the U.S. Conflict between Nextel and Verizon; Issue on Cingular Wireless company.

  • Cell Decision. Chatzky, Jean Sherman // Money;Dec2002, Vol. 31 Issue 13, p220 

    Offers suggestions on selecting a cell-phone plan. Importance of knowing how many minutes will be used; Benefits of comparing phone plans; Money-back guarantees; Examples of AT&T, Verizon, Cingular, T-Mobile, and Sprint.

  • Cell tower law causing conflict in Clarkstown. Skriloff, Dylan // Hudson Valley Business Journal;1/29/2007, Vol. 18 Issue 5, p10 

    The article discusses the conflict between the Clarkston, New York Town Board and telecommunication companies Verizon, T-Mobile and Cingular. The Clarkston Town Board supports a community initiative to regulate the location and construction of cell phone towers in the area. In opposition to the...

  • Getting ready for the gold rush. Ford, Tracy // RCR Wireless News;8/7/2006, Vol. 26 Issue 1, p10 

    The article reports on the consolidation efforts in the wireless communication industry in the U.S. Those efforts have allowed carriers to keep their prices stable and compete on more than just dollars. Existing players will fight any move that brings more competition to the industry. Cingular...

  • Why Verizon Has The Power. Wickham, Rhonda // Wireless Week;1/1/2005, Vol. 11 Issue 1, p4 

    Argues that Verizon can compete with a Sprint/Nextel combination deal. Details of negotiations on the merger deal; Reputation of Verizon as a provider; Problems in customer relations experienced by both Cingular and Sprint Nextel.

  • Verizon said to be best cellular service provider in Puerto Rico. Rosa, Taina // Caribbean Business;7/20/2006, Vol. 34 Issue 28, p14 

    The article reports on the results of the survey on consumer satisfaction related to the services provided by cellular service providers in Puerto Rico. Findings revealed that 7 out of 10 were clients were satisfied or very satisfied with the service of Verizon Communications Inc., followed by...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics