Next-Gen Billing: Selling Others' Goods?

Ramsay, Masie
May 2009
Wireless Week;5/1/2009, Vol. 15 Issue 5, p14
Trade Publication
The article discusses the impact of the expanding mobile services industry to wireless carriers' billing service providers in the U.S. It cites that billing companies are preparing to adapt the latest trends in the digital industry wherein carriers are selling their products via digital retailing. It also stresses that billing service providers are considered an important tool in mobile advertising.


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