TITLE

Brazil's Arab Fast Food King

AUTHOR(S)
Luxner, Larry
PUB. DATE
February 2001
SOURCE
Middle East;Feb2001, Issue 309, p48
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on Habib's, the world's largest Arab fast-food chain built by Alberto Saraiva of Brazil. Number of franchises in Brazil; Life story of Saraiva; Success of the chain by producing good quality Arab food cheaply; Expansion plans for the United States market.
ACCESSION #
4101872

 

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