GMC extends Sierra, Yukon truck lines

Halliday, Jean
January 2001
Automotive News;1/29/2001, Vol. 75 Issue 5913, p26
Trade Publication
Reports on the plan of GMC to launch two product versions with advertising to position itself as a top truck brand. Offer of spots for the Sierra C3 full-sized pickup and Yukon Denali XL sport-utility; Selling features of both vehicles.


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