TITLE

Isuzu offers early glimpse of the Axiom

AUTHOR(S)
Halliday, Jean
PUB. DATE
January 2001
SOURCE
Automotive News;1/29/2001, Vol. 75 Issue 5913, p21
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on American Isuzu Motors Inc.'s offer of teaser advertisements for the Axiom sport utility vehicle in the February 2001 issue of automobile-enthusiast publications. Suggested price of the vehicle; Targeted buyers; Ad spending by the company during the first eight months of 2000.
ACCESSION #
4092466

 

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