Community Involvement

Kenny, Tom
June 2009
Mix;Jun2009, Vol. 33 Issue 6, p10
The article focuses on the new ventures of the band Spinal Tap in the music industry, and on several means to promote and distribute the band's music. It notes that the band, composed of Christopher Guest, Michael McKean and Harry Shearer, is on its Unwigged and Unplugged tour, releases the new album "Back From the Dead," and will celebrate its 25-year anniversary. It also analyzes the potential contributions of social networks and digital media platforms in promoting the band's projects.


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