Barez-Brown, Chris
April 2009
People Management;4/23/2009, Vol. 15 Issue 9, p45
The author emphasizes the value of asking "why?" when an individual faces a challenge and fails to come up with solutions. The author explains the value of asking "why?" before rushing into action when given a brief or a task. The author stresses the need to explore inside issues in order to collect inspirational insights. The author offers advice on utilizing "why?."


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