Verizon Starts Another Review

Baar, Aaron
January 2001
Adweek Midwest Edition;01/22/2001, Vol. 42 Issue 4, p9
Trade Publication
Focuses on the advertising account review conducted by Verizon Wireless. Request for proposals distributed by the company to advertising agencies; Move of advertising agency Campbell Mithun to defend its Southwest regional business account of the company; Branding account awarded by the company to Bozell without a review.


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