CBS' 'Early' angles to ride Super Bowl

Bernstein, Paula
January 2001
Daily Variety;01/24/2001, Vol. 270 Issue 38, p5
Trade Publication
Reports on the efforts of CBS News' 'The Early Show' to boost its ratings. Live broadcast from Tampa, Florida on Friday and Monday with previews of Super Bowl XXXV and Survivor 2; High hopes for high ratings.


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