Quizzer ages ABC's aud

Schneider, Michael; Adalian, Josef
January 2001
Daily Variety;01/12/2001, Vol. 270 Issue 29, p1
Trade Publication
Reports that the median age of viewers of United States television broadcasters American Broadcasting Co. (ABC) and National Broadcasting Co. (NBC) has increased. Increase in median age; Popularity to older viewers of ABC show 'Who Wants to Be a Millionaire' and NBC show 'West Wing.'


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