Endemol makes Latin play

Edmunds, Marlene
January 2001
Daily Variety;01/09/2001, Vol. 270 Issue 26, p41
Trade Publication
Reports on Netherlands-based Endemol Entertainment's acquisition of a majority stake in Argentine television producer Producciones y Publicidad. Estimated size of the stake acquired by Endemol; Company's plan to launch its hit show 'Big Brother' into Argentina in April 2001 on Telefe; Contribution of the 'Big Brother' Web site to the show's success.


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