TITLE

New chief must rally Chrysler's dispirited troops

AUTHOR(S)
Ostle, Dorothee
PUB. DATE
November 2000
SOURCE
Automotive News;11/20/2000, Vol. 75 Issue 5904, p38
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on challenges facing Dieter Zetsche as chief executive officer of the Chrysler group. Impact of Zetsche's appointment on the job status of DaimlerSchrysler AG Chairman Juergen Schrempp; Predecessor; Need to reduce costs at Chrysler; Revival of the Chrysler business.
ACCESSION #
3926102

 

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