AXA takes on ex-Pru chief Frank Wilson

November 2000
Marketing Week;11/30/2000, Vol. 23 Issue 44, p6
Trade Publication
Announces that Great Britain-based AXA Sun Life has appointed Frank Wilson as its marketing director. Duties of Wilson; Background of Wilson; Replacement of Wilson at Prudential Financial Services.


Related Articles

  • AXA Sun Life nets Prudential head as top marketer.  // Marketing (00253650);11/30/2000, p3 

    Reports the appointment of Frank Wilson as marketing director of AXA Sun Life in Great Britain.

  • AXA Sun Life Marketing director quits company. Stones, John // Marketing Week;11/6/2003, Vol. 26 Issue 45, p9 

    Reports on the resignation of Frank Wilson as marketing director for AXA Sun Life in Great Britain. Position previously held at Prudential before joining the company; Promotion of Kevin Sinclair to underwriting and marketing director; Unification of the global brands of AXA under the AXA umbrella.

  • AXA Sun Life fills post with Centrica marketer. Kleinman, Mark // Marketing (00253650);9/13/2001, p11 

    Reports on AXA Sun Life's appointment of Mark Hanson to take the role of head of knowledge management, responsible for the financial services firm's relationship marketing activity. Consolidation of the firm's five separate marketing departments into one; Number of senior marketers to be...

  • MOVERS.  // Marketing (00253650);11/15/2001, p50 

    Reports career developments of marketing executives in Great Britain as of November 2001. Appointments of several marketing staffs at AXA Sun Life; Recruitment of Zee Gilmore as marketing account manager at Rooster; Selection of Claire Brooks as brand manager for Freschetta pizzas of Schwan's...

  • Investment Advisors Again Loses Leadership. Clouse, Carol J. // Investment Management Weekly;02/08/99, Vol. 12 Issue 6, p4 

    Reports on the decision of Roy Gillson to take a post at AXA Sun Life Investment Management. Post of Gillson at Investment Advisors Inc. (IAI); Professional background of Gillson; Financial status of IAI.

  • Axa Sun Life poaches Lloyds TSB e-marketing chief.  // Marketing Week;11/8/2001, Vol. 24 Issue 39, p6 

    Reports on the appointment of Andreas Wasmuht as head of electronic commerce at insurance company Axa Sun Life. Implementation of business marketing strategy; Responsibility in media channels and television banking; Length of service with Lloyds TSB; Reason of appointment; Enumeration of other...

  • AXA appoints former Pru boss as director.  // Marketing Week;5/6/2004, Vol. 27 Issue 19, p6 

    Reports that the French insurance company Axa has appointed David Whitaker as marketing director for Axa Sun Life. Life and pensions subsidiary in Great Britain; Whitaker's resignation from Prudential; Process of rebranding financial services.

  • AXA Sun Life Direct to review £10m task. Kleinman, Mark // Marketing (00253650);10/24/2002, p10 

    Reports that AXA Sun Life Direct, the direct-to-consumer division of French insurance company AXA is reviewing its direct marketing account after appointing Proxmity London to handle its activities in Great Britain. Issuance of a tender document to invite agencies for the assignment.

  • AXA drops 'Sun Life' in global strategy review. Bashford, Suzy // Marketing (00253650);7/19/2001, p3 

    Reports the business plans of AXA Sun Life insurance company in Great Britain. Phase out of Sun Life branded products; Role of marketing director Frank Wilson in the promotion of the AXA brand; Selection of TBWA\London to handle the advertising campaign.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics