Computer fine-tunes Ford spiffs

Connelly, Mary
December 2000
Automotive News;12/4/2000, Vol. 75 Issue 5906, p4
Trade Publication
Reports the use of computerized methods in predicting financing deals of Ford Motor Co. in the United States. Appeal of the method to customers; Mimicry of the methods in retailing packaged goods; Applicability of the computer model to the company.


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