TITLE

Simmons, Serta battle for No. 2 too close to call

AUTHOR(S)
Thomas, Larry
PUB. DATE
December 2000
SOURCE
Furniture/Today;12/04/2000, Vol. 25 Issue 13, p65
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on the competition between Serta Inc. and Simmons Co. in the bedding market in the United States. Background on the rivalry between the two companies; Financial statements of both firms; Projection of Simmons Chairman Charlie Eitel on company status.
ACCESSION #
3848664

 

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