TITLE

Customers for Life

AUTHOR(S)
Weylman, Richard
PUB. DATE
November 2000
SOURCE
Executive Excellence;Nov2000, Vol. 17 Issue 11, p13
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Focuses on creating long term customer loyalty in the United States. Benefits of cultivating customer relationship; Ways to inform and inspire customers and clients; Importance of long-term customer relationship in ensuring market profitability.
ACCESSION #
3826043

 

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