Changing Times Don't Scare Shoppers

Mitchell, Kim
November 2000
Multichannel News;11/27/2000, Vol. 21 Issue 48, p153
Focuses on the success home television (TV) shopping networks in the United States for the fourth quarter of 2000. Attempts of electronic retailers and digital interactive TV to obtained a piece of the market share; Top home shopping networks; Co-branding efforts with Web sites.


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