Bowes, Elena; Wentz, Laurel
November 2000
Advertising Age;11/27/2000, Vol. 71 Issue 49, p1
Trade Publication
The article profiles Stelios Haji-Ioannou, an Anglo-Greek tycoon and founder of the London, England-based company easyGroup. Key issues discussed include background information on Haji-Ioannou and his business career, his key personality traits and their role in his success in business and Haji-Ioannou's views on the business sector.


Related Articles

  • NOT SO EASY AFTER ALL. Rogers, Daniel // Marketing (00253650);7/10/2003, p20 

    Despite multi-million-pound losses easyGroup's founder Stelios Haji-Ioannou decides to run the company. Today things look rather different. Forced to admit in June 2003, that he may have to close his latest venture — the easyCinema in Milton Keynes — by the end of the year, one...

  • EASY COME, EASY GO? Benady, David // Marketing Week;11/2/2000, Vol. 23 Issue 40, p29 

    Focuses on the plans of Easy Group founder Stelios Haji-Ioannou to float 25 percent of the stocks of easyJet Airline Co. Ltd. Share price; Aim of using the funds for the purchase of 31 Boeing 737 jets for the company; Profile on Haji-Ioannou and his other business ventures; Details of the...

  • Stelios shows there's an 'easy' way to a smart pricing strategy. Ritson, Mark // Marketing (00253650);4/10/2003, p16 

    Entrepreneur Stelios Haji-Ioannou has announced that easyCinema will open in Milton Keynes, England in 2003. The introductory cinema chain will provide an addition to easyGroup architecture that encompasses rental cars, internet cafés and an airline. Haji-Ioannou has admitted that price...

  • The tricky task of floating easy.  // Marketing Week;11/2/2000, Vol. 23 Issue 40, p5 

    Comments on the growth of the British firm Easy Group owned by Stelios Haji-Ioannou. Plans to offer 25 percent of the stocks of its principal subsidiary, easyJet Airline Co. Ltd. to buyers; Impact of the outcome of the stocks sale on the firm's expansion plans; Business performance of the firm's...

  • When the going's not so easy. Reynolds, John // Marketing Week;2/15/2007, Vol. 30 Issue 7, p26 

    The article features Stelios Haji-Ioannou, founder of easyJet, in Great Britain. His company is a pioneering low-cost airline wherein he remains the largest shareholder. He launched the serial entrepreneur's investment vehicle called easyGroup, a holding company controlling various ventures....

  • EasyGroup in rebrand talks with cinema.  // Marketing Week;5/15/2003, Vol. 26 Issue 20, p9 

    Reports on the business meeting between EasyGroup company and Prince Charles cinema in London, England. Discussion of issues related to the rebranding of Prince Charles; Role of executive Stelios Haji-Ioannou to negotiate the rebranding of the cinema; Comments of managing director Ben Freedman...

  • Stelios eyes hotel sector.  // Travel Trade Gazette UK & Ireland;8/5/2005, Issue 2677, p6 

    The article reports that EasyGroup chairman Stelios Haji-Ioannou is poised to take a slice of the pound 1 billion-a-year budget hotel market. The size of the sector was estimated by Mintel in its latest report on budget hotels and is based on 1,100 budget properties in Great Britain. With his...

  • BA is an easy target for Stelios.  // Travel Trade Gazette UK & Ireland;5/10/2004, Issue 2613, p38 

    Reports on the feud between EasyGroup chairman Stelios Haji-Ioannou and British Airways PLC in Doha, Qatar.

  • NEWS IN BRIEF.  // Travel Trade Gazette UK & Ireland;4/1/2005, Issue 2659, p8 

    Reports on developments concerning the travel industry as of April 2005. Sponsorship of Lufthansa German Airlines AG for the 2005 Advantage Business Travel Conference; Participation of EasyGroup chairman Stelios Haji-Ioannou in the eyefortravel travel distribution summit in June as a guest speaker.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics