World class vehicle launch timing: General Motors

Smith, Brett C.
March 1998
Automotive Manufacturing & Production;Mar1998, Vol. 110 Issue 3, p84
Trade Publication
Part II. Reports on the single product-single plant launches of new vehicles by General Motors Corp. (GM). Monthly production data; Comparison of selected launches with industry average, and world class; Information gathered from six plants; Factors that contributed to GM's performance; Basic variables for vehicle launch identified by GM team.


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