TITLE

Creating A Long-term Position In The Mobile Web

AUTHOR(S)
Furnell, Susan; Kintz, Eric
PUB. DATE
November 2000
SOURCE
Wireless Week;11/13/2000, Vol. 6 Issue 46, p28A
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Deals with value-chain decisions to create a lasting position in the mobile Web/wireless Internet sector or the Internet-enabled wireless communication systems industry. Efforts of America Online and Time Warner in line with value chain; Steps in defining a lasting role in the value chain; Value creation in mobile applications of music and games.
ACCESSION #
3787611

 

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