TITLE

Reaching Out to Financial Firms, Microsoft Is Stressing Cost-Savings

AUTHOR(S)
Heires, Katherine
PUB. DATE
April 2009
SOURCE
Securities Industry News;4/13/2009, Vol. 21 Issue 8, p19
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article reports on the change in approach of the financial services group of the Microsoft Corp. towards a more customer-oriented service. The company hopes to achieve this by offering products that will aid in lessening costs. It is suggested that Microsoft wants to remain innovative as they present products that use virtualization technology. Several products are also explored including the Silverlight development platform and the cloud computing operating system Azure.
ACCESSION #
37837333

 

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