TITLE

So You Want to Share Your Mailing List

AUTHOR(S)
Stuart, Anne
PUB. DATE
September 2000
SOURCE
Inc.;2000 Inc. Technology 3, Vol. 22 Issue 13, p22
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Unveils the purpose of Newbury Comics Inc. in using the data about its customers. Revenue from the mailing list; Potential benefit of marketers from profiles on Web travelers that DoubleClick Inc. plans to create; Advice on how businesses can share information about their customers without getting into trouble with them.
ACCESSION #
3774788

 

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