The great Summer swap

Easen, Nick
March 2009
Travel Weekly (UK);3/20/2009, p45
Trade Publication
The article presents the author's suggestions for the tourism industry on beating the credit crunch. Cosmos Ltd. product manager for Turkey, Gemma Carroll said that customers are aware of what's happening to the pound against the euro and are looking for ways of taking their summer break for the similar cost to last year. Traditional bookers at resorts in Spain, Greece and Italy are pushing discounts as there is pressure on suppliers to cut costs for hotel beds and ground-handling services.


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