TITLE

Internet is number one tool for holiday research

PUB. DATE
March 2009
SOURCE
Travel Weekly (UK);3/13/2009, p3
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents information on the findings of a research according to which the Internet has usurped the role of the travel agent and replaced the brochure as the key channel for holiday research. According to the study, the use of travel agents to provide information on holidays fell from 59% of package holiday consumers in 2003 to 39% in 2008.
ACCESSION #
37343727

 

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