TITLE

Blue Martini Stirs $5M+ To Tell Us What They Do

AUTHOR(S)
Wasserman, Todd
PUB. DATE
October 2000
SOURCE
Brandweek;10/16/2000, Vol. 41 Issue 40, p8
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the print advertising campaign launched by Blue Martini Software. Estimated cost of the advertising campaign; Advertising agency selected to handle the advertising campaign; Message of the advertisement.
ACCESSION #
3732825

 

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