TITLE

MTV2 Gets Interactive with The Box

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
October 2000
SOURCE
Multichannel News;10/30/2000, Vol. 21 Issue 44, p24
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports the plans of MTV Networks to change The Box Music Network, an interactive music channel into diginet MTV2 in the United States. Efforts to attract additional subscribers; Information on the company's executives and employees; Distribution deals with other cable operators; Projection for the MTV2 subscribers; Shows planned for the network.
ACCESSION #
3727009

 

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