TITLE

Tirade fold to push UK breaks

AUTHOR(S)
Robertson, Edward
PUB. DATE
March 2009
SOURCE
Travel Weekly (UK);3/6/2009, p7
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article presents the findings of the research by VisitBritain regarding the booking of domestic holidays in 2007 by travel agents. The research revealed that only 4% of bookings of domestic holidays are done via travel agents and also found that 45% respondents didn't make any booking before their trip. However, Keith Richards, head of business development and consumer affairs at Association of British Travel Agents (ABTA) believes that sales through agents was higher than 4%.
ACCESSION #
37244617

 

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