'Rock Band' Drives Digital Song Sales

January 2008
Red Herring;1/21/2008, p5
Trade Publication
The article reveals that the music-based videogame Rock Band, released by MTV Networks and Harmonix, has prompted an increase in purchase and download of additional songs made available following the game's initial distribution. It notes that downloadable music for games like Rock Band and Guitar Hero III: Legends of Rock are growing. Van Toffler of MTVN Music Group/Logo/Films, says they were able to sold two million songs in eight weeks. The best-selling Rock Band download are songs by Metallica such as "Ride the Lightning" and "Blackened," MTV says.


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