Sony BMG: Drop Digital Protections

January 2008
Red Herring;1/7/2008, p7
Trade Publication
The article announces the plan of Sony BMG Music Entertainment to drop copy protection software on music downloads, also known as digital rights management (DRM). Sony BMG, home to artists including Beyonce, Britney Spears and Celine Dion, said it will launch a gift card service on January 15, 2009 called Platinum MusicPass that will feature digital albums from its artists in the MP3 format. The format does not use DRM protection.


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