Ticketmaster Buys No. 2 Reseller, Takes on Stubhub

Schachter, Ken
January 2008
Red Herring;1/15/2008, p5
Trade Publication
This article reports on the acquisition of ticket reseller TicketsNow by box office giant Ticketmaster in a bid to position the company against rival eBay's Stubhub. The acquisition deal is valued at more than $265 million. According to Ticketmaster, there is a plan to establish an integrated web site that will enable customers to see ticket availability and pricing together in the primary and resale markets. Buyout talks between the two companies started in November 2007, according to Christopher Girgenti of New World Ventrues.


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